Non-toxic paints
★
Free shipping over $49
★
Play Forever promise
★
Planet-friendly wood
★
Free gift wrap
★
Screen-free play
Less beeping. More dreaming.
Open-ended toys let kids invent their own rules — building creativity, patience and problem-solving along the way.
Develops fine motor skills
Encourages independent play
Grows with your child
New! Rainbow collection 🌈
Toys that spark big imaginations
Screen-free, planet-friendly wooden toys designed with child-development experts — built to be played with, loved and passed down.
Free
gift wrap!
Shop by age
Perfect for every stage
The Pip promise
Why parents love us
Planet friendly
FSC-certified wood and recycled packaging.
Safety first
Tested to EU & US toy standards.
Expert designed
Created with early-years educators.
Gift ready
Free wrap and a handwritten card.
250k
Happy kids
4.9★
Parent rating
100%
Non-toxic
1 tree
Planted per order
Parents say
Smiles, guaranteed
★★★★★
My 2-year-old has played with the rainbow stacker every single day for three months. Beautifully made.
R
Rachel B.
Mum of two
★★★★★
Finally toys that don't flash and beep! The train set keeps my kids busy for hours.
T
Tom H.
Dad of three
★★★★★
Gorgeous colours and solid wood. These will be passed down to grandkids for sure.
G
Grace L.
Grandma
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